Senior Digital Content Strategist

6 days ago

Tiruchi, Tamil Nadu, India beBeeDigitalContentManager Full time ₹ 2,10,000 - ₹ 4,20,000
Job Description

As a seasoned Digital Content Manager, you will play a pivotal role in creating, editing and publishing high-quality content across our digital platforms. With a strong background in Adobe Experience Manager (AEM), you will be responsible for developing and implementing content strategies that drive engagement and conversions.

Key Responsibilities:

  1. Develop and maintain AEM authoring tasks, including content creation, updates, and optimizations.
  2. Organize and manage digital assets for efficient content management.
  3. Ensure SEO best practices are implemented in content structure and metadata.
  4. Perform quality assurance on web pages, ensuring content is accurate, error-free, and aligned with business requirements.
  5. Create and maintain testing checklists for QA purposes and ensure consistent quality of web pages.
  6. Collaborate closely with development, design, and marketing teams to execute content changes.
  7. Utilize AEM components, templates, and workflows to support content management processes.
  8. Regularly audit content for compliance with SEO guidelines and performance metrics.
  9. Coordinate with stakeholders to gather content requirements and prioritize projects.
Required Skills & Qualifications
  • 5+ years of experience as an AEM Author or similar role.
  • Expertise in AEM (6.4 or higher), including authoring, taxonomy, and DAM management.
  • Strong understanding of SEO principles and implementation within AEM.
  • Proven experience in QA of web pages, with the ability to create and maintain testing checklists.
  • Content Fragments/Experience Fragments knowledge.
  • Knowledge of HTML and CSS for content management and web design purposes.
  • Excellent organizational skills and attention to detail in managing web content and assets.
  • Strong communication skills and the ability to work with cross-functional teams.

AEM Cloud and content migration process expertise a plus.

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