Digital Content Strategist

2 days ago

Kollam, Kerala, India beBeeMarketing Full time ₹ 3,00,000 - ₹ 5,40,000

Job Title: Digital Marketing Specialist

Job Description:

This role involves managing social media marketing, communication strategies, content creation, and social media optimization to enhance the clinic's online presence and engagement with clients.

  • Developing and executing comprehensive sales & marketing strategies to promote hair transplant services, including online and offline channels.
  • Creating engaging content and collateral to showcase the benefits of hair transplant procedures and drive brand awareness.
  • Collaborating with internal teams to develop sales strategies and promotional campaigns aimed at increasing revenue and market share.
  • Conducting market research and analysis to identify trends, opportunities, and competitive threats in the hair transplant industry.
  • Building and maintaining relationships with key physicians, referral partners, and industry influencers.
  • Managing advertising and media campaigns, including social media, email marketing, and traditional advertising channels.
  • Tracking and analyzing marketing metrics and KPIs to evaluate campaign performance and optimize strategies for success.
Requirements:
  • Social Media Marketing and Social Media Optimization (SMO) skills
  • Strong communication skills
  • Experience in developing content strategies for social media
  • Excellent writing skills
  • Ability to create engaging and relevant social media content
  • Knowledge of social media analytics and trends
  • Relevant certification or degree in Marketing, Communications, or related field
Benefits:
  • Morning shift
  • Rotational shift
  • Performance bonus
Responsibilities:
  • Develop social media strategy
  • Create original content
  • Provide data analysis and metric reporting for clients

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