Strategic Content Creator

3 weeks ago


Gurgaon, Haryana, India GradRight Inc. Full time

**About GradRight Inc.**

We are an Ed-fintech startup focused on global higher education, enabling global youth aspirations by helping students find the right education at the right cost.

We aim to assist students in discovering their best-fit universities and funding plans through our innovative products - FundRight, a student loan bidding platform, and SelectRight, a university selection platform.

Our team has extensive experience in launching and scaling premier higher education institutions. We believe in the transformative power of education and maintain a culture that balances hard work with play, encouraging continuous learning and growth.

**Job Overview**

We are seeking a skilled Digital Content Strategist to develop and oversee the execution of content strategies across verticals. The ideal candidate will have 6-7 years of experience in digital content marketing, email marketing, PR, or related fields.

The successful applicant will possess excellent written and verbal communication skills, a strong attention to detail, and the ability to write in different styles and tones.

**Responsibilities**

  • Develop and execute content strategies across verticals, collaborating with business heads and account managers to understand business goals.
  • Build customized strategies for different user-types and university partners, creating clear execution plans and calendars aligned with business objectives.
  • Collaborate with multiple content, design, and business teams to ensure successful execution of the content plan.

**Qualifications & Experience**

  • Bachelor's degree in English/Journalism or Master's degree in Journalism/Mass Communication/Digital Marketing or related fields preferred but not mandatory.
  • 6-7 years of experience in digital content marketing, email marketing, PR, or related fields.

**Estimated Salary: $80,000 - $100,000 per annum**, depending on location and qualifications.



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