Senior Paid Media Strategist

6 days ago


Delhi, Delhi, India Lotus Interworks Full time

Job Overview

We are seeking a highly skilled Senior Paid Media Strategist to join our team at Lotus Interworks. This individual will be responsible for architecting and executing high-performance paid media strategies, optimizing campaigns for maximum return on ad spend (ROAS) and lead quality.

About the Role

The ideal candidate will have a proven track record of managing and scaling ad campaigns across various channels, including Google, Facebook, LinkedIn, and others. They will also possess expertise in lead generation, conversion optimization, and audience segmentation.

Key Responsibilities

  • Design and execute high-level paid media strategies that drive business growth
  • Optimize campaigns for maximum ROAS and lead quality using advanced paid media tactics
  • Scale ad budgets from 1X to 5X ROI using data-driven insights and experimentation
  • Own key performance metrics, including budget allocation, performance insights, conversion rates, and lifetime value (LTV)
  • Align paid traffic with high-intent sales funnels for predictable revenue growth
  • Run A/B tests, audience experiments, and creative optimizations to fine-tune every dollar spent

Requirements

  • At least 1M+ in ad spend targeting small businesses (SMBs)
  • Proven track record of driving high-intent SMB leads and scalable revenue growth
  • Expertise in lead generation, conversion optimization, and audience segmentation
  • Strong understanding of digital marketing metrics, including CAC, LTV, and lead-to-sale ratios
  • Ability to design high-level strategy and execute tactical plans


  • Delhi, Delhi, India KES ADS Full time

    About the RoleWe are seeking a skilled Google Ads Strategist with hands-on experience managing paid media campaigns for e-commerce clients. As a key member of our team, you will be responsible for driving campaign performance, optimizing digital marketing efforts, and delivering business outcomes for our clients.


  • Delhi, Delhi, India Ninja·Promo Full time

    About the RoleNinja·Promo seeks an experienced Paid Media Director to lead our team of marketing strategists. The ideal candidate will have a Bachelor's degree in Marketing or Communications, along with 8+ years' experience in Agency/Client media positions. This professional should possess leadership experience in managing multiple direct reports and have...


  • Delhi, Delhi, India Lotus Interworks Full time

    We are building an AI-powered marketing revolution for small business owners in North America.We need a Paid Media Growth Specialist who has already managed $1M+ in ad spend targeting SMBs.This is NOT a job for beginners. It's for elite performance marketers who know how to turn ad dollars into predictable, scalable revenue.To qualify, you must have driven...

  • Paid Media Director

    13 hours ago


    Delhi, Delhi, India Ninja·Promo Full time

    The position provides leadership duties for a group of 4-5 brand and performance marketing strategists. This Director position entails managing employee career development and performance assessments while prioritizing projects and delivering extensive mentorship to team members.ResponsibilitiesThe position demands leadership guidance along with the...

  • Paid Media Manager

    7 days ago


    Delhi, Delhi, India Brego Business Full time

    Responsibilities & QualificationsAs a Senior Executive- Performance Marketing, you will be responsible for managing end-to-end campaign management roles, supporting Paid Media HOD in strategy, execution, and reporting activities. Your duties will involve developing strong working relations with stakeholders, contributing to excellence in paid media through...


  • Delhi, Delhi, India Ninja·Promo Full time

    About the RoleThe position provides leadership duties for a group of 4-5 brand and performance marketing strategists. This Director position entails managing employee career development and performance assessments while prioritizing projects and delivering extensive mentorship to team members.Key ResponsibilitiesDevelop and activate integrated media plans...


  • Delhi, Delhi, India Gryd Co. Full time

    Job Title: Creative Brand Strategist / Senior Social Media ManagerLocation: Netaji Subhash Place, Delhi (On-site)Experience: 3-5 yearsCompany: GRYD CO.About the RoleGRYD CO. is looking for a dynamic Creative Brand Strategist / Senior Social Media Manager who can lead and execute innovative brand campaigns, drive engagement, and elevate the brand presence of...


  • Delhi, Delhi, India Gryd Co. Full time

    Job Title: Creative Brand Strategist / Senior Social Media ManagerLocation: Netaji Subhash Place, Delhi (On-site)Experience: 3-5 yearsCompany: GRYD CO.About the RoleGRYD CO. is looking for a dynamic Creative Brand Strategist / Senior Social Media Manager who can lead and execute innovative brand campaigns, drive engagement, and elevate the brand presence of...

  • Paid Media Expert

    3 weeks ago


    Delhi, Delhi, India Lotus Interworks Full time

    Paid Media Expert – AI-Powered SMB Growth SpecialistLocation: RemoteCompensation: High Base + Performance BonusesCommitment: High-Growth, Fast-Paced, No Limits Who We AreWe are building an AI-powered marketing revolution for small business owners in North America —and we need a Paid Media Growth Specialist who has already managed $1M+ in ad...

  • Paid Media Expert

    2 weeks ago


    Delhi, Delhi, India Lotus Interworks Full time

    Paid Media Expert – AI-Powered SMB Growth SpecialistLocation: RemoteCompensation: High Base + Performance BonusesCommitment: High-Growth, Fast-Paced, No LimitsWho We AreWe are building an AI-powered marketing revolution for small business owners in North America —and we need a Paid Media Growth Specialist who has already managed $1M+ in ad spend...


  • Delhi, Delhi, India ORGANIC by MSL Full time

    Experience: 2 – 4 years Must have managed the Paid Media channels- Google, Meta, , Twitter Must have interfaced with platforms for issue resolution – Meta / / Twitter and Google Platforms Hands-on in operations, optimization and reporting Excellent communication skills This is a non-remote role. Experience in managing international clients is a plus...


  • Delhi, Delhi, India MALLACO inc Full time

    We are looking for a Senior Paid Media Buyer who can manage high-budget campaigns across Google Ads and Facebook Ads , while ensuring financial accuracy in every transaction.If you thrive in data-driven environments , understand the nuances of multi-channel media buying , and can track every cent spent , this role is for you.Your Key...

  • Paid Media Expert

    6 days ago


    Delhi, Delhi, India Lotus Interworks Full time

    Paid Media Expert – AI-Powered SMB Growth SpecialistLocation:Remote Compensation:High Base + Performance Bonuses Commitment:High-Growth, Fast-Paced, No LimitsWho We Are We are building anAI-powered marketing revolutionforsmall business owners in North America—and we need aPaid Media Growth Specialistwho has alreadymanaged $1M+ in ad spendtargeting SMBs....

  • Paid Media Specialist

    2 weeks ago


    Delhi, Delhi, India ORGANIC by MSL Full time

    Experience:2 – 4 yearsMust have managed the Paid Media channels- Google, Meta, , TwitterMust have interfaced with platforms for issue resolution – Meta // Twitter and Google PlatformsHands-on in operations, optimization and reportingExcellent communication skillsThis is a non-remote role.Experience in managing international clients is a plusExperience in...


  • Delhi, Delhi, India ORGANIC by MSL Full time

    Experience:2 – 4 yearsMust have managed the Paid Media channels- Google, Meta, Linkedin, TwitterMust have interfaced with platforms for issue resolution – Meta / LinkedIn / Twitter and Google PlatformsHands-on in operations, optimization and reportingExcellent communication skillsThis is a non-remote role.Experience in managing international clients is a...

  • Paid Media Expert

    3 weeks ago


    Delhi, Delhi, India Lotus Interworks Full time

    Paid Media Expert – AI-Powered SMB Growth SpecialistLocation:RemoteCompensation:High Base + Performance BonusesCommitment:High-Growth, Fast-Paced, No LimitsWho We AreWe are building anAI-powered marketing revolutionforsmall business owners in North America—and we need aPaid Media Growth Specialistwho has alreadymanaged $1M+ in ad spendtargeting SMBs. If...

  • Paid Media Specialist

    2 weeks ago


    Delhi, Delhi, India ORGANIC by MSL Full time

    Experience: 2 – 4 yearsMust have managed the Paid Media channels- Google, Meta, , TwitterMust have interfaced with platforms for issue resolution – Meta / / Twitter and Google PlatformsHands-on in operations, optimization and reportingExcellent communication skillsThis is a non-remote role.Experience in managing international clients is a plusExperience...

  • Paid Media Specialist

    2 weeks ago


    Delhi, Delhi, India ORGANIC by MSL Full time

    Experience: 2 – 4 yearsMust have managed the Paid Media channels- Google, Meta, , TwitterMust have interfaced with platforms for issue resolution – Meta / / Twitter and Google PlatformsHands-on in operations, optimization and reportingExcellent communication skillsThis is a non-remote role.Experience in managing international clients is a plusExperience...

  • Paid Media Manager

    1 day ago


    Delhi, Delhi, India KIKGERM Full time

    We are seeking an experienced Paid Media Manager to join our team at KIKGERM. As a key member of our marketing department, you will be responsible for developing and executing paid advertising campaigns across Meta and Google Ads platforms. Your primary objective will be to drive customer acquisition and revenue growth for our e-commerce brands through...


  • Delhi, Delhi, India Social Beat Full time

    Shift Duration : 3 PM – 12 AM or on occasion 4pm to 1am basis the client requirement.Work Days - : Thursday, Friday, Saturday, Sunday, Monday ( flexibility to work from home but have to be in office for team collaboration & ideation on need basis on request of managers.Breaks & Flexibility : Tuesday & Wednesday week offPosition Summary :We are looking for...