Senior Brand Strategist
4 days ago
Job Opportunity
MICA is seeking a skilled professional to lead brand management initiatives.
About the Role
- Develop and execute strategies to enhance brand presence across multiple channels.
- Collaborate with marketing teams to implement effective brand strategies and drive business growth.
- Monitor market trends, analyze consumer behavior, and adapt strategies accordingly.
- Manage relationships with external agencies to ensure brand consistency and quality.
- Oversee the creation of marketing materials and brand messages that resonate with target audiences.
- Work closely with sales teams to increase brand visibility, drive sales, and achieve revenue goals.
- Conduct regular brand audits, competitor analysis, and market research to inform strategic decisions.
Requirements
- Degree in Marketing or a related field, such as Business Administration or Communications.
- Proven experience in brand management within the Alcobev industry, with a strong track record of success.
- Strong analytical skills, including data analysis and market research techniques.
- Excellent communication and leadership skills, with the ability to motivate and inspire team members.
- Creative mindset and ability to develop innovative branding strategies that drive business results.
Company Culture
MICA values innovation, teamwork, and customer satisfaction. We offer a dynamic work environment that fosters growth, development, and opportunities for advancement.
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