Content Strategist

5 days ago


Indore, Madhya Pradesh, India Kyari Full time

About Kyari: A leading home decor startup in the D2C space, we're passionate about making home decor beautiful and hassle-free. Our self-watering planters have been a game-changer since their launch two years ago. We've built a loyal customer base who appreciate our innovative solutions that combine style and function seamlessly.

Key Responsibilities:
  • Communication & Coordination
  1. Oversee communication with external agencies (creative, PR, media, etc.) to ensure seamless execution of branding activities across platforms.
  2. Collaborate with internal teams like design, marketing, and product to align messaging and achieve brand consistency.
  • Shoot Execution & Content Creation
  1. Plan and oversee brand shoots—product, lifestyle, and campaign-based—to ensure concepts align with brand identity and goals.
  2. Work closely with photographers, videographers, stylists, and editors to bring creative visions to life.
  • Social Media & Ideation
  1. Develop creative content ideas for social media, campaigns, and promotional shoots to enhance brand presence and engagement.
  2. Collaborate with the content team to strategize and refine social media content.
  • Brand Strategy & Execution
  1. Assist in executing brand campaigns and product launches to drive business growth and brand awareness.
  2. Track and analyze performance to refine future campaigns and improve brand effectiveness.

Qualifications:

  • Bachelor's Degree required.
  • 1-4 years of experience in digital marketing or a related field.
  • Proficient in MS Word, Excel, and PowerPoint.
  • Basic understanding of brand, designing, and aesthetic taste.


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