Visionary Digital Brand Strategist

2 days ago

Lucknow, Uttar Pradesh, India beBeeCreative Full time ₹ 15,00,000 - ₹ 20,00,000
Unlock Your Creativity as a Social Media Manager

At the forefront of local discovery, we're empowering entrepreneurs, artists, and service providers to reach new audiences and grow sustainably.

We seek a visionary Social Media Manager who will lead our voice across platforms, design impactful content, and foster engaged communities online and offline.

This full-time role involves shaping our brand presence, driving conversations, and turning us into the go-to hub for city life and creators.

Key Responsibilities:
  • Create original content across Instagram, Facebook, Twitter, YouTube, and emerging platforms.
  • Ideate creative campaigns, reels, carousels, newsletters, and community content showcasing partners, creators, and city experiences.
  • Design striking assets, including graphic design, motion graphics, GIFs, and short-form video.
  • Build and nurture our local creator, business, and community networks across cities.
  • Monitor trends, conversations, and cultural moments; proactively identify opportunities for us to participate and lead.
  • Moderate and manage active online communities with a consistent, engaging, and authentic voice.
  • Partner with our Content Lab to co-create storytelling formats.
  • Define and execute our social media and community growth strategy aligned with business goals.
  • Experiment with new formats, such as live video, AR filters, and collaborative content with creators.
  • Build partnerships with local businesses, event organizers, and influencers to amplify reach.
  • Own the social media calendar and publishing workflows.
  • Develop an analytics and reporting framework to measure engagement, growth, sentiment, and campaign ROI.
  • Share actionable insights with leadership and product teams to refine our community-driven approach.
What We're Looking For:
  • 2–5 years of hands-on experience managing social media for a brand or startup.
  • Strong creative skills, including ideation, writing copy, and designing engaging content.
  • Proficiency with social media management tools.
  • Solid grasp of platform–audience–content fit across multiple platforms.
  • Experience creating and managing paid campaigns, including budget planning and performance optimization.
  • Familiarity with community management best practices.
  • Strong analytical mindset with the ability to interpret engagement metrics and translate them into actionable strategies.
  • Excellent written and verbal communication skills in English.
  • A collaborative, creative spirit with a passion for local culture, storytelling, and digital media.

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