Strategic Business Insights Expert

24 hours ago


Lucknow, Uttar Pradesh, India beBeeDataDriven Full time ₹ 80,00,000 - ₹ 1,00,00,000
Business Insights Leader

We are seeking a strategic and hands-on professional to lead customer and business analytics initiatives. This role will be at the heart of data-driven decision-making — shaping promotion strategies, customer engagement, loyalty measurement, and advanced analytics adoption.

  • Lead the development of business insights in areas such as promotion effectiveness, elasticity, and customer engagement.
  • Define and operationalize metrics that measure customer lifecycle health, retention, and loyalty.
  • Own and prioritize the analytics backlog, balancing quick wins with deep-dive strategic analyses.
  • Manage and mentor a team of analysts, guiding them in methodology, prioritization, and problem-solving.
  • Explore and pilot AI/ML tools to improve customer segmentation, churn prediction, and self-serve analytics.
  • Collaborate with IT and data engineering teams to strengthen data infrastructure, governance, and quality standards.
  • Ensure clear, actionable communication of insights to leadership and cross-functional teams.
Requirements:
  • 6+ years of experience in business insights, analytics, or customer intelligence, preferably in retail, lifestyle, or e-commerce.
  • A strong track record in building and operationalizing customer metrics (e.g., retention, repeat, churn, CLTV).


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