Content Specialist

5 days ago


Delhi, Delhi, India Ingersoll Rand Full time

Ingersoll Rand seeks a Content Specialist to drive digital marketing efforts and lead generation for its Process Flow Technologies business segment.

The ideal candidate will have knowledge of digital marketing and assist in developing and executing multi-channel marketing campaigns across various platforms, including websites and social media.

Key responsibilities include:

CMS Management - Coordinate with the central web development team and product management to execute website development roadmaps and enhancement projects.

PPC Management - Optimize and manage Google Advertising campaigns to ensure continually improving lead generation and ROI.

Social Media - Develop and deliver a comprehensive social media strategy aligned to the overall business line strategy, including posting content, managing online communities, and creating sponsored campaigns.

The successful candidate will be well-organized, self-motivated, and have excellent communication and interpersonal skills. A bachelor's degree in marketing or a related field is preferred, along with experience in digital marketing and content management systems.

As a key member of the Demand Generation team, the Content Specialist will contribute to the growth and success of Ingersoll Rand's Process Flow Technologies business segment.



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