Digital Marketing Expert
2 weeks ago
Position: Digital Marketing Specialist
Industry Type: IT Services
Salary: As per company norms
Job Location: Thaltej, Ahmedabad
We are seeking an experienced Digital Marketing Specialist to increase inbound lead flow from various digital marketing channels, creating business potential. The ideal candidate will assist in formulating strategies to build a lasting digital connection with the audience.
Key Responsibilities:
- Increase inbound lead flow from various digital marketing channels
- Assist in formulating strategies to build a lasting digital connection with the audience
- Plan and monitor the ongoing company presence on social media platforms
- Prepare service/product/festival posts for social media channels
- Use Google Analytics to conduct website performance reports regularly, analyzing and identifying gaps
- Conduct active involvement in SEO efforts (keyword, image optimization, etc.) using tools like SEMrush, KWFinder, Ahref, etc.
- Prepare online newsletters and promotional emails, and organize their distribution through various channels
- Conduct content marketing and guest posting
- Perform on-page & off-page SEO analysis, optimization, and updating website content with targeted keywords
- Optimize online presence to increase company and brand awareness
Requirements:
- BE Electronics/IT, BCA/MCA (MBA - Marketing would be an added advantage)
- 3+ years of digital marketing experience for the web and other digital marketing channels
- Proficient in MS Office, SEO, and graphics creation tools
- In-depth web analytics using Google Analytics
- Knowledge of technology areas like Semiconductor, FPGA, VLSI, Embedded, Internet of Things, Cloud, Enterprise Mobility, AI, ML, Networking, etc. would be a great fit
- Amazing communicator, both written and verbal, with a process-oriented approach
- Excellent teamwork skills
Do you think you would be a good fit? Then let's get started
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