Marketing Strategist
4 weeks ago
We are seeking a skilled Brand Manager to help us drive brand growth and development.
Main Responsibilities:
- Brand Strategy: Collaborate with stakeholders to determine brand objectives and strategies, and help develop and implement effective brand-building plans.
- Market Research: Conduct market research and study the company's brand to identify opportunities for growth and improvement.
- Creative Collaboration: Present and execute creative ideas for marketing activities, and work with cross-functional teams to bring these ideas to life.
- Campaign Execution: Help develop and optimize marketing campaigns, including product launching and promotion, to drive sales and brand awareness.
- Team Collaboration: Coordinate with sales, product development, and other teams to ensure seamless execution of brand initiatives.
- Performance Tracking: Track budgets and analyze industry, competition, and market trends to maximize gains and reduce costs.
- Reporting: Prepare reports on brand performance and sales to inform business decisions.
Requirements:
- Experience: Proven experience as a Brand Manager or in a related role.
- Knowledge: Knowledge of product pricing, packaging, distribution, and positioning, as well as the latest marketing trends and best practices.
- Skills: Strong analytical and research skills, with the ability to conduct market research and analyze data.
- Organizational Skills: Excellent organizational skills, with the ability to meet tight deadlines and prioritize tasks.
- Communication Skills: Excellent communication and teamwork skills, with the ability to collaborate with cross-functional teams.
- Results-Driven Attitude: A results-driven attitude, with a focus on driving sales and brand growth.
- Educational Background: A BSc/BA in Marketing, Communication, Business, or a related field; a Master's/MBA is a plus.
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