Senior Business Analyst
4 weeks ago
As a Senior Business Analyst at PepsiCo, you will play a critical role in driving business growth by delivering high-quality reporting and insights to stakeholders. You will be responsible for executing against team charters, leveraging business performance explanations, and explaining business performance drivers and optimization opportunities.
Key Responsibilities
Execute market, portfolio, and brand level reporting of marketing KPI performance
Leverage business performance explanations from teams around the world to incorporate considerations beyond data into reporting
Explain business performance, drivers, and optimization opportunities
Monitor key channel, customer, competitor, and emerging player performance and execute reporting at required intervals
Requirements
A junior/mid-level insight or analytics professional with experience in a leading consumer goods company
Masters in marketing or management, economics, sociology, mathematics
Strong collaborator with a track record of identifying and championing new processes for improving fact-based decision making
Proven analytics, shopper research experience, consumer insights experience, or commercial experience in a combination with strong analytical skills
High degree of familiarity with CPG and Food & Beverage industry data sources, including Nielsen/IRi, GlobalData, Kantar Worldpanel, etc.
Deep understanding of CPG industry business performance outputs and causal measures, their relationships, and how to bring business performance insights to life visually
Experience with Agile development methods, Tableau, Business Objects, SQL, R, and SPSS desired
Fluent English – obligatory
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