
Digital Content Manager
6 days ago
Job Description
We are looking for a skilled Digital Content Manager to join our team. The ideal candidate will have experience in managing and scaling YouTube channels, with a strong understanding of YouTube algorithms and audience behavior.
The successful candidate will be responsible for developing and implementing a content strategy that drives subscriber growth, watch time, retention, CTR, and engagement. This includes planning and managing a content calendar, optimizing content for YouTube SEO, running A/B testing on thumbnails, titles, and posting schedules, and tracking and analyzing audience behavior and analytics to refine the strategy in real-time.
Required Skills and Qualifications
- 1-2 years of proven experience managing and scaling YouTube channels
- Strong understanding of YouTube algorithms and audience behavior
- Proficiency with YouTube Studio, Analytics, Google Trends, TubeBuddy, VidIQ
- Balance of creative storytelling and data-driven decision-making
- Proactive, independent, and growth-focused mindset
- Bonus: Experience with an infotainment channel
Benefits
You will work in a supportive team environment where you will have the opportunity to execute your marketing ideas, learn new skills, and take ownership of projects.
What We're Looking For
We are looking for someone who is passionate about solving hard problems in Indian healthcare, has a creative mind, and is able to interact effectively with new people.
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