
Social Media Content Specialist
20 hours ago
Job Overview
- We're looking for a skilled content creator to develop and execute content strategies across various social media platforms.
Key Responsibilities:
- Develop engaging content formats that resonate with service-based audiences
- Conceptualize, script, shoot, and edit video-first and static content tailored to each platform
- Manage end-to-end content calendars, ensuring channel-wise consistency
- Cultivate relationships with creators and influencers to amplify brand messaging
- Collaborate with stakeholders to craft messaging for key moments, such as product launches and customer features
- Analyze performance data to refine content formats, frequency, and messaging
- Stay ahead of social trends, algorithm shifts, and platform features to drive innovation
- Work closely with the performance marketing team to align organic content with paid strategy
Requirements:
- 4+ years of experience in content creation, social strategy, or a hybrid role
- Solid understanding of content formats suitable for service-based brands
- Ability to conceptualize and execute brand stories visually and tonally
- Proven success in building social media growth from scratch or scale
- Strong knowledge of algorithms, trends, and platform-native behaviors
- Experience collaborating with creators, influencers, or user-generated content producers
- Great creative instincts combined with analytical thinking
Benefits:
- Consistent growth in followers, reach, and engagement across key channels
- High-performing content formats with strong save/share ratios
- Creator collaborations that drive brand awareness, user-generated content, and lead generation
- A clear, data-backed approach to organic social growth
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