Pivotal Consumer Insights Leader

24 hours ago

Jodhpur, Rajasthan, India beBeeInsights Full time ₹ 1,80,00,000 - ₹ 2,50,00,000
Job Title: Pivotal Consumer Insights Leader

We are seeking a seasoned Consumer Insights Professional to lead the insights function. This role will be pivotal in shaping customer-centric strategies, strengthening brand positioning, and uncovering new market opportunities.

  • Consumer Strategy & Research
  • Lead the design and execution of qualitative and quantitative studies including segmentation, brand tracks, U&A, customer journey mapping, and category understanding.
  • Establish an always-on consumer intelligence engine to capture evolving needs, expectations, and behaviors.
  • Conduct cultural and category studies to identify emerging trends shaping the interiors and design landscape.

Key Responsibilities:

  1. Drive Business Impact through Insights
  2. Brand & Communication Enablement
  3. Team Leadership & Stakeholder Engagement

Preferred Candidate Profile:

  • 6–8 years of proven expertise in consumer insights, brand strategy, or research, with a strong mix of agency and client-side exposure.
  • Strong grounding in both qualitative research methodologies, with demonstrated success in applying them to solve business problems.
  • Experience in fast-paced, high-growth environments where adaptability, creativity, and structured problem-solving are key.

MBA/PG in Advertising, Marketing, Communication, Business, Psychology, Sociology, or related fields is preferred.

This role offers the opportunity to work with a dynamic team, drive business impact, and inspire creative strategy for brand and digital marketing campaigns.

The ideal candidate will bring a strong blend of qualitative depth, quantitative rigor, and cultural sensitivity to decode consumer journeys, inform product and service design, and inspire impactful brand communication.

Apply now to take your career to the next level

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