Senior Marketing Professional
6 days ago
We are seeking an experienced Senior Marketing Professional to join our team as a Restaurant Marketing Expert. The ideal candidate will have a proven track record of developing and executing successful marketing strategies, managing marketing budgets, and driving customer engagement and sales growth.
About the Role:
The Senior Marketing Professional will be responsible for leading the development and execution of marketing strategies to build and enhance brand presence for the restaurant business. This includes managing and overseeing all digital marketing campaigns, including social media, SEO, email marketing, and online advertising. The role also involves collaborating with internal teams to design and implement marketing programs that drive customer engagement and sales growth. Additionally, the Senior Marketing Professional will plan and execute promotional events, partnerships, and influencer collaborations to enhance brand visibility.
Responsibilities:
Develop and execute marketing strategies to build and enhance brand presence for the restaurant business. Manage and oversee all digital marketing campaigns, including social media, SEO, email marketing, and online advertising. Collaborate with internal teams to design and implement marketing programs that drive customer engagement and sales growth. Plan and execute promotional events, partnerships, and influencer collaborations to enhance brand visibility. Monitor and analyze market trends, competitors, and customer insights to refine marketing strategies. Lead the development of creative marketing materials including brochures, ads, and menus. Manage marketing budgets, ensuring effective allocation of resources across campaigns. Regularly report on marketing performance metrics and ROI to senior management.
Requirements:
Bachelor's degree in Marketing, Business, or related field. 5-10 years of experience in brand marketing, specifically in the restaurant or hospitality industry. Proven track record of successful marketing campaigns and brand-building initiatives. Strong knowledge of digital marketing and social media platforms. Excellent communication, leadership, and project management skills.
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