Senior SEO Strategist

20 hours ago

Pune, Maharashtra, India dentsu Full time
Role Overview

We are seeking a Senior SEO Strategist to join our team at dentsu. The successful candidate will have a proven track record of handling SEO/ASO/YouTube SEO accounts with delivered KPIs & goals.

The ideal candidate should have success in directing a range of SEO/ASO/YT strategies and campaigns, analytics, and have a good understanding of web-related revenue generation.

Key Responsibilities:
  • Set-up new Organic Search Optimization campaigns
  • Development, design, and implementation of multiple Interactive SEO/ASO/YouTube SEO plans and strategies
  • Content development and optimization
  • Write compelling and high-quality website content, including blog posts and page descriptions.
  • Search engine optimization (SEO) planning and account management.
  • Set measurable goals/KPIs that demonstrate improvement in the marketing efforts.
  • Monitor daily performance metrics to understand SEO strategy performance.
  • Efficiently communicate with other marketing professionals to align goals & set appropriate KPIs.
  • Research & develop keywords and recommend copy for optimizing organic search campaigns on the major search engines.
  • Oversee SEO program implementation from pre-launch deliverables through performance reporting.
  • Analyze and review client website traffic metrics, rankings, and impact on the business revenue.
  • Research and recommend new SEO/ASO/YouTube SEO strategies, Internet marketing and advertising technologies, and current Internet trends (Web 2.0)

Salary Estimate: ₹600,000 - ₹900,000 per annum

Requirements:
  • Excellent written and verbal communication skills
  • 6 months - 2 years of experience.
  • Should have interest in new learning & initiatives.
  • Must have liking for Marketing and Business Development
  • Understanding of search engine algorithms and ranking methods
  • Experience with SEO industry tools, such as Google Analytics, Adobe Analytics, Google Search Console, SEMRush, etc.
  • Knowledge of keyword research and data mining tools, like – Google Adwords, Tubebuddy, Ahrefs etc.
  • Knowledge of technical tools i.e. required in SEO, like – Screaming Frog, GTMetrix, Site Speed Insights etc.
  • Comfortable analyzing high volumes of data daily.
  • Familiarity with WordPress or other content management systems
  • Should have Analytical and Process oriented approach.
  • Have a creative bend of mind for new work experiments.
  • Strong understanding of Internet and Web technologies and web-based programming languages like – HTML, CSS, JS etc.
  • Should be comfortable with word documents, presentations & excel sheets.
  • Should be able to work independently as well as part of a team.
  • Excellent internet surfing knowledge
  • Will be expected to take active participations in team level activities & training programs.
  • Proactiveness and ownership is a must.
About Dentsu

Dentsu International is a network designed for what's next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy.

As a company, we deliver people-focused solutions and services to drive better business and societal outcomes. We operate in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.

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