Amazon Devices Sr. Marketing Manager

7 days ago


Bengaluru, Karnataka, India Amazon Full time

About the Role: We are seeking an experienced marketing professional to lead and own customer-facing marketing initiatives and implement best-in-class strategies.

Key Responsibilities:

  • Own the Devices Homepage strategy, balancing stakeholder priorities considering customer data, tenets, and business long-term goals.
  • Owns the Homepage content calendar, partnering with internal creative teams to drive fresh and seasonal content, supporting discoverability.
  • Rolls out Homepage experiments and new feature launches, leading localization and training local partner teams. Tracks and reports on Homepage performance.
  • Partners with our BI team to measure and improve Homepage KPIs within specific Homepage experiences (Hero, Window Display, P13N).
  • Leads the CX Vision for Devices including strategy write-up, implementation, and post-mortem.
  • Acts as the onsite CX gate-keeper for Device brands in India.

Requirements:

  • 5+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)
  • Experience building, executing, and scaling cross-functional marketing programs
  • Experience communicating results to stakeholders
  • Experience leading go-to-market for consumer software or hardware product launches
  • Experience using any of SQL or other analytical tools for conducting data analysis
  • Experience with customer segmentation, profiling, and targeting


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