Digital Performance Strategist

5 days ago

Delhi, Delhi, India Cosmos joy Full time

Cosmos Joy is seeking a highly skilled Digital Performance Strategist to optimize brand online performance, drive sales, and create effective advertising campaigns across Google and Meta platforms.

The ideal candidate will have extensive experience with Google Ads and Meta Ads (formerly Facebook Ads), specifically in e-commerce. As a Digital Performance Strategist, you will work closely with the marketing and product teams to deliver measurable results and maximize ROI.

  • Key Responsibilities:
  • Develop, manage, and optimize Google Ads campaigns for performance and conversion.
  • Conduct keyword research, A/B testing, and competitor analysis to drive qualified traffic to the website.
  • Monitor and adjust bid strategies to achieve maximum ROI across various Google Ads platforms (Search, Display, YouTube, etc.).
  • Implement best practices for account structure, ad copy, and landing page optimization.

Meta Ads Management:

  • Develop, manage, and optimize Meta Ads (Facebook & Instagram) campaigns to drive brand awareness, engagement, and sales.
  • Create and test audience targeting strategies, ad creatives, and copy to improve campaign performance.
  • Analyze and adjust campaigns based on key performance indicators (KPIs) like CPA, ROAS, CTR, and others.

Google Analytics Expertise:

  • Analyze campaign data and track performance metrics in Google Analytics to provide actionable insights.
  • Create detailed performance reports to assess campaign success and identify areas for improvement.
  • Utilize Google Analytics for tracking and attributing sales and conversions across platforms.

Building Effective Ad Campaigns and Sales Strategies:

  • Design and execute sales-driven ad strategies that support overall business objectives.
  • Work with the team to create promotional campaigns, product launches, and seasonal pushes.
  • Develop customer journey strategies using advanced targeting techniques to convert leads into customers.

Collaboration with E-commerce Teams:

  • Collaborate with e-commerce product teams to ensure that ad creatives and messaging align with product offerings.
  • Provide insights and recommendations on product positioning, promotions, and pricing based on ad performance.

Continuous Optimization & Reporting:

  • Monitor, analyze, and report on campaign performance regularly, identifying areas for optimization.
  • Keep up with the latest trends in digital advertising, particularly for e-commerce brands, to ensure best practices and cutting-edge strategies.

Qualifications:

  • Experience:
  • Minimum of 3 years of experience in managing Google Ads and Meta Ads campaigns for e-commerce brands.
  • Strong understanding of Google Ads (Search, Display, Shopping, YouTube) and Meta Ads (Facebook, Instagram) platforms.
  • Experience with Google Analytics and other analytics tools to track, measure, and report on campaign performance.
  • Skill:
  • Advanced knowledge of Google Ads bidding strategies, audience targeting, and ad copywriting.
  • Expertise in Meta Ads (Facebook/Instagram) and audience segmentation.
  • Proven ability to create and execute effective e-commerce ad strategies to drive sales and improve ROI.
  • Strong analytical skills and experience with campaign optimization techniques.

About You:

  • You are self-motivated with the ability to work independently and as part of a team.
  • You are highly organized with a keen eye for detail.
  • You are results-oriented and driven to meet performance goals.
  • You possess strong communication skills and ability to collaborate across multiple teams.

PREFERRED SKILLS:

  • Experience with e-commerce platforms like Shopify, WooCommerce, or BigCommerce.
  • Google Ads certification and Meta Blueprint certification are a plus.

  • Digital Marketing Strategist

    5 days ago

    Delhi, Delhi, India M+C Saatchi Performance Full time

    At M&C Saatchi Performance, we're on the hunt for a talented Digital Marketing Strategist to join our team. As a Digital Marketing Strategist, you'll be responsible for leading and managing campaigns across Social platforms (Facebook, Snapchat, Instagram, etc.) and Search (Google Ads, Apple Search Ads, etc.).You'll deliver results in line with client...

  • Digital Marketing Strategist

    16 hours ago

    Delhi, Delhi, India Digikore Digital Full time

    Digital Marketing StrategistWe are seeking a highly skilled Digital Marketing Strategist to contribute to our marketing strategy by leveraging social media to identify and acquire customers. The ideal candidate will develop and execute innovative social media strategies tailored to our target audience.Key Responsibilities:Develop and curate engaging and...

  • Digital Marketing Strategist

    22 hours ago

    Delhi, Delhi, India Syvo Digital Private Limited Full time

    Job Overview:We are seeking a skilled Digital Marketing Strategist to join our team at Syvo Digital Private Limited. As an Amazon PPC Ads Specialist, you will be responsible for developing comprehensive performance marketing strategies for Amazon and Flipkart platforms.Key Responsibilities:Conduct keyword research, competitor analysis, and market trend...

  • Digital Marketing Strategist

    2 days ago

    Delhi, Delhi, India Pixelo Digital Full time

    About Pixelo DigitalWe are a new-age B2B demand generation and product company specializing in accelerating sales for our clients through innovative marketing strategies. Our team's expertise in growth marketing and go-to-market capabilities sets us apart from the rest. With a dedication to staying ahead of industry trends, we deliver exceptional results...

  • Digital Product Strategist

    22 hours ago

    Delhi, Delhi, India HT Digital Streams Full time

    At HT Digital Streams, we're seeking a forward-thinking Digital Product Strategist to drive the development and execution of our digital app products in the Financial Services sector. Your primary responsibility will be to identify user needs and conceptualize new features that align with our organization's goals.Key Responsibilities:Develop a clear product...

  • Digital Marketing Strategist

    3 days ago

    Delhi, Delhi, India Pixelo Digital Full time

    We are seeking an experienced Digital Marketing Strategist to lead our organic and paid search strategies. The ideal candidate will have a strong analytical mindset, hands-on experience in managing search engine campaigns, and a proven track record of driving results through SEO and SEM initiatives.About the RoleThe successful candidate will be responsible...

  • Digital Marketing Strategist

    1 day ago

    Delhi, Delhi, India GrowthPixel Pvt Ltd - Healthcare Digital Marketing Agency Full time

    GrowthPixel Pvt Ltd - Healthcare Digital Marketing Agency is seeking a skilled Digital Marketing Strategist to join our team. This role involves creating engaging content that connects and converts, managing and optimizing Meta Ads, and leveraging memes and trends to boost engagement.Responsibilities:Create scroll-stopping content that resonates with our...

  • Digital Marketing Strategist

    5 days ago

    Delhi, Delhi, India Proffus Pvt Ltd Full time

    Job Description:We are seeking a highly skilled Digital Marketing Strategist to join our team at Proffus Pvt Ltd. As a Digital Marketing Strategist, you will be responsible for developing and implementing performance marketing strategies aligned with our overall business objectives.Key Responsibilities:Develop and manage Google Ads campaigns to drive traffic...

  • Digital Marketing Strategist – Performance Optimization Expert

    5 days ago

    Delhi, Delhi, India Lotus Interworks Full time

    Job Title: Digital Marketing Strategist – Performance Optimization ExpertWe're Lotus Interworks, a fast-scaling AI startup that's changing the game in digital marketing. We're on a mission to revolutionize the way businesses connect with their audiences, and we need your expertise to make it happen.We're seeking a highly skilled Digital Marketing...

  • Digital Transformation Strategist

    2 days ago

    Delhi, Delhi, India Lotus Interworks Full time

    Job Title: Digital Transformation StrategistJoin Lotus Interworks, a pioneering AI startup, in revolutionizing digital transformation for small and medium-sized businesses (SMBs) across North America. Our cutting-edge technology and results-driven culture propel us forward with precision and focus on measurable growth.We seek an elite Digital Transformation...

  • Digital Marketing Strategist

    1 day ago

    Delhi, Delhi, India Proffus Pvt Ltd Full time

    Job Title: Digital Marketing StrategistWe are seeking a highly skilled Digital Marketing Strategist to join our team at Proffus Pvt Ltd. As a key member of our marketing department, you will be responsible for developing and implementing effective digital marketing strategies to drive business growth.Key Responsibilities:Developing and executing...

  • Digital Marketing Strategist

    5 days ago

    Delhi, Delhi, India Solid Group - სოლიდ გრუპი Full time

    Job Overview:Solid Group - სოლიდ გრუპი is seeking a highly skilled Digital Marketing Strategist to join our team remotely. As a Digital Marketing Strategist, you will be responsible for crafting and executing strategic social media campaigns, growing our online presence, and engaging with our audience across multiple platforms.About the...

  • Digital Marketing Strategist

    4 days ago

    Delhi, Delhi, India UnboundB2B GO Full time

    Job Title: Digital Marketing StrategistAbout Us: UnboundB2B GO is a leading company in the digital marketing space, seeking a highly skilled Digital Marketing Strategist to join our team. As a remote opportunity, this role allows you to work from anywhere, while still being part of a dynamic and innovative organization.About the Role: We are looking for a...

  • High-Performance Digital Marketing Strategist

    3 days ago

    Delhi, Delhi, India Lotus Interworks Full time

    Job DescriptionSimplia Inc. is a dynamic and innovative company seeking an exceptional Digital Marketing Strategist to join our team.About the RoleDevelop and execute a high-performance digital marketing strategy that drives business growth and revenue.Optimize search, display, video, and Performance Max campaigns for maximum conversion and ROI.Build and...

  • Digital PR Sales Strategist

    2 days ago

    Delhi, Delhi, India HT Digital Streams Full time

    Job Overview">HT Digital Streams is seeking a highly skilled Digital PR Sales Strategist to join our team. This role requires a dynamic individual with expertise in public relations and sales who can drive brand visibility, engage with key stakeholders, and generate business opportunities.">About the Role">The ideal candidate will be responsible for building...

  • Digital Marketing Strategist

    3 days ago

    Delhi, Delhi, India Avisa HR Department Full time

    As a Digital Marketing Strategist at Avisa HR Department, you will play a pivotal role in shaping the company's online presence. The ideal candidate will possess a blend of creative and analytical skills to drive brand awareness, patient acquisition, and return on investment.About Avisa Smart HospitalAvisa Smart Hospital is a forward-thinking healthcare...

  • Digital Marketing Strategist

    2 days ago

    Delhi, Delhi, India Syvo Digital Private Limited Full time

    At Syvo Digital Private Limited, we're seeking a skilled Digital Marketing Strategist to drive results through optimized campaigns on Amazon and Flipkart. The ideal candidate will have a proven track record of optimizing campaigns and a passion for staying ahead of the curve in the digital marketing landscape.Key Responsibilities:Develop comprehensive...

  • Digital Marketing Strategist

    2 days ago

    Delhi, Delhi, India Discoveries Quintessential Full time

    About the RoleWe are seeking a skilled Digital Marketing Strategist to develop and execute SEO strategies, optimize content, and analyze performance metrics to enhance online visibility for Discoveries Quintessential.As an experienced SEO Specialist, you will be responsible for driving organic search growth by creating and implementing data-driven SEO plans...

  • Digital Content Strategist

    1 day ago

    Delhi, Delhi, India Icare softtech Solutions Full time

    Icare softtech SolutionsWe are seeking a highly skilled Digital Content Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing content strategies across various social media channels.Job OverviewThis is a full-time on-site role located in Delhi, India for a Digital Content Strategist....

  • Digital Media Strategist

    3 days ago

    Delhi, Delhi, India Proffus Pvt Ltd Full time

    We are a dynamic marketing agency specializing in graphic design, website development, and digital marketing. Our expertise spans both B2B and B2C clients.Key responsibilities of our Digital Media Strategist include developing and executing platform-specific strategies aligned with business goals, creating engaging content tailored for each platform,...