Strategic Marketing Process Optimizer

5 days ago


India Epiq Full time
Marketing Operations Manager at Epiq

We are seeking a seasoned Marketing Operations Manager to drive strategic initiatives and optimize our marketing strategies.

**Key Responsibilities:**

  • Technology Management: Assess, implement, and manage marketing tools for enhanced efficiency and effectiveness.
  • Data Analysis: Analyze marketing metrics, generate reports, and provide actionable insights to inform business decisions.
  • Campaign Coordination: Collaborate with cross-functional teams to optimize marketing campaigns and ensure seamless execution.
  • Process Improvement: Continuously refine marketing processes to boost effectiveness, streamline operations, and improve lead management.
  • Sales-Marketing Alignment: Foster collaboration between sales and marketing teams for efficient lead management and conversion.

Qualifications:

  • A bachelor's degree in Marketing, Business, or a related field; an MBA is a plus.
  • At least 2-3 years of experience in marketing operations.
  • Proficiency in data management, including data mining, aggregation, extraction, and analysis of large databases from multiple sources using analytic tools.
  • Experience with marketing automation tools such as ZoomInfo, Sales Navigator, or Apollo.io.
  • Familiarity with CRM systems like Salesforce, Pardot, HubSpot, Eloqua, or Pinpoint is a plus.
  • Strong analytical and problem-solving skills, with the ability to communicate complex ideas effectively.
  • Proven experience in optimizing marketing processes and driving results.
  • Excellent project management and organizational skills, with the ability to work collaboratively in a fast-paced environment.

Salary Range: $80,000 - $110,000 per year, depending on experience and qualifications.



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