Strategic Product Leader

3 weeks ago

Bengaluru, Karnataka, India Target Full time

About Us:

As a Fortune 50 company with over 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers.

We have a timeless purpose and a proven strategy that hasn't happened by accident. Some of the best minds from diverse backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes.

Bengaluru is where we operate as a fully integrated part of Target's global team and has more than 4,000 team members supporting the company's global strategy and operations.

Culture & Values:

We promote a culture of mutual care and respect and strive to make the most meaningful and positive impact.

Becoming a Target team member means joining a community that values diverse backgrounds.

We believe your unique perspective is important, and you'll build relationships by being authentic and respectful.

Team Overview:

GEP (Guest Engagement Product) is comprised of three product portfolios – Guest Data Platform (GDP), Loyalty, and Guest Messaging – which through data, personalization, and the Target Circle Loyalty program enable relevant and connected experiences making shopping easy and fun for our guests.

Your Role:

We're looking for a Sr. Product Manager to lead Data Enrichment and spearhead our Digital Identity strategy.

You'll play a crucial role in shaping how Target understands and interacts with our guests, ensuring we meet their needs with precision and care.

This role will have a significant impact on how we manage guest data, prioritize privacy and security, and innovate our digital identity solutions.

Data Enrichment Product:

Our product seamlessly integrates various digital identifiers to deliver a cohesive and unified guest experience across all channels, platforms, and devices.

As a product manager, you'll be instrumental in crafting and executing our digital identification strategy, enhancing our capabilities for real-time personalization and precision advertising.

Your work will impact millions of users, driving engagement and ensuring a tailored, relevant experience every time.

Key Responsibilities:

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  • Develop and execute a forward-thinking strategy for guest digital identity, focusing on identity matching and device stitching
  • Collaborate with marketing and digital teams to develop strategies for promoting and driving adoption of digital products related to customer identity management
  • Partner with teams across Target to create robust digital identity solutions prioritizing security and privacy
  • Define and track key metrics to measure the success of our digital identity initiatives, ensuring continuous improvement and innovation
  • Conduct market research and analysis to identify customer needs and industry trends related to customer identity management and maintain a deep understanding of emerging technologies and industry best practices in digital product ownership and customer identity management
  • Stay updated on competitive landscape and provide recommendations for product differentiation and innovation
  • Act as a subject matter expert on customer identity management, providing guidance and training to internal teams and external partners as needed

Requirements:

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  • Bachelor's degree required; MBA is a plus
  • 8+ years in product management, including experience with guest identity or marketing domains
  • Retail industry experience is a plus
  • Passion for understanding and enhancing the guest experience, with a strong focus on data-driven decision making
  • Proven ability to lead and influence, with a track record of success in building and executing product strategies
  • Strong quantitative and technical background, with experience in Agile methodologies, data management, and Adtech
  • Exceptional storytelling and presentation abilities, with a knack for influencing stakeholders and driving consensus

Salary Range: $120,000 - $180,000 per annum

Benefits: We offer a comprehensive benefits package, including medical insurance, retirement savings plan, paid time off, and opportunities for professional growth and development.

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