Digital Marketing Operations Manager

3 weeks ago


Gurgaon, Haryana, India Aptita Consulting Partners Full time

Aptita Consulting Partners seeks a skilled Digital Marketing Operations Manager to ensure the highest quality for digital marketing campaigns across various channels. As an Associate Director - QA Specialist, you will play a critical role in optimizing and validating campaign workflows.

Key Responsibilities
  • Develop and execute comprehensive test plans, test cases, and test scripts for multi-channel digital marketing campaigns.
  • Conduct end-to-end testing of customer journeys, including functional, integration, regression, performance, and user acceptance testing (UAT).
  • Test integrations between the MarTech platform and other systems (CRM, CDP, data warehouses, analytics tools).

We offer a flexible work environment that supports diverse working styles and encourages collaboration with stakeholders across GroupM agencies and business units. The salary for this position is approximately $120,000 per year, considering the required skills and qualifications.

Required Skills:

  • Experience developing test plans, writing test cases, and executing both manual and automated tests.
  • Proficiency with QA tools and automation tools for scripting repetitive tests.
  • SQL or data query language skills for data validation.

Qualifications:

  • Bachelor's/Master's degree in Marketing, Computer Science, Business, Information Technology, or a related field.
  • 7-9 years of experience in quality assurance, particularly within digital marketing, marketing automation, or MarTech platforms.


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