Social Media Marketing Specialist
3 weeks ago
We are seeking a highly skilled Social Media Manager to join our team at My Content Cafe. As a key member of our marketing team, you will be responsible for developing and implementing our social media strategy to increase our online presence and improve our marketing and sales efforts.
Key Responsibilities:- Develop and implement social media strategies to achieve marketing goals
- Manage and grow our social media channels, including Facebook, Instagram, Twitter, LinkedIn, and TikTok
- Create and curate engaging and on-brand content for social media platforms
- Monitor social media trends, tools, and applications to apply best practices
- Analyze and report on social media performance using appropriate tools
- Collaborate with cross-functional teams to ensure brand consistency
- Engage with our online community and respond to comments and inquiries
- Plan and execute paid social media campaigns to support marketing objectives
- Stay abreast of industry trends and competitor activity
- Support SEO efforts through social media content optimization
- Manage and oversee social media advertising budget
- Identify and nurture relationships with influencers and brand advocates
- Stay up-to-date with social media platform policy changes and adapt strategies accordingly
- Provide regular updates and reports to the management team
- Stay informed about industry best practices and apply them to our social media strategy
- Bachelor's degree in Marketing Communications or related field
- Proven work experience as a Social Media Manager or similar role
- Expertise in multiple social media platforms and associated tools
- In-depth knowledge of social media marketing and advertising
- Proficiency in content creation and copywriting
- Strong understanding of SEO and web traffic metrics
- Experience in social media analytics and reporting
- Excellent communication and interpersonal skills
- Ability to manage and prioritize multiple projects and tasks
- Creative mindset with a keen eye for detail
- Strong problem-solving and decision-making abilities
- Up-to-date with the latest social media trends and best practices
- Ability to work effectively in a fast-paced and dynamic environment
- Experience with social media management and scheduling tools
- Knowledge of social media advertising platforms and best practices
analytics, content creation, community management, SEO, social media, media trends
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