Senior Marketing Communications Specialist

24 hours ago

Ahmedabad, Gujarat, India beBeeMarketing Full time ₹ 40,00,000 - ₹ 60,00,000
Job Description

As a seasoned Public Relations Manager, you will be responsible for developing and executing comprehensive marketing communications strategies that drive business growth and strengthen our company's reputation.

Key responsibilities include:

1. Designing and implementing marketing campaigns that meet business objectives, including strategy, goals, budget, and tactics.
2. Building and maintaining relationships with media outlets, influencers, and thought leaders to secure high-level placements in print, broadcast, and online media.

3. Coordinating all public relations activities, including media outreach, event planning, and crisis management.

4. Leading the social media team to engage audiences across traditional and new media channels, and leveraging existing media relationships to cultivate new contacts within the industry.

5. Managing media inquiries and interview requests, and creating content for press releases, byline articles, and keynote presentations.

6. Monitoring, analyzing, and communicating PR results on a quarterly basis, and evaluating opportunities for partnerships, sponsorship, and advertising.

7. Building relationships with thought leaders to grow industry awareness, and maintaining a keen understanding of industry trends affecting clients and making appropriate recommendations regarding communication strategy surrounding them.

8. Proven working experience in public relations required, along with a proven track record of designing and executing successful public relations campaigns at both a local and national level.

Key Skills and Qualifications

• Proven expertise in public relations, with a strong background in marketing communications and digital PR.
• Excellent writing, communication, and interpersonal skills, with the ability to build strong relationships with media, influencers, and stakeholders.
• Strong analytical and problem-solving skills, with the ability to think creatively and develop innovative solutions to complex problems.

Benefits

• Opportunity to work with a dynamic and growing company, with a strong commitment to excellence and innovation.
• Competitive salary and benefits package, with opportunities for professional growth and development.

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