
Content Leader
2 days ago
Job Title: Senior Content Strategist & Solutions Content Lead
Our team seeks a strategic thinker and high-caliber content professional to join our leadership team. This role demands delivering impactful, research-driven content that aligns with our philosophy.
The ideal candidate will have a proven track record in creating high-performance B2B/B2C content within technology, consulting, and vertical-specific domains including retail, manufacturing, engineering, pharma, BFSI, and education.
Key Responsibilities:- Strategic Content Planning: Develop and execute comprehensive content strategies that support clients' offerings and client marketing objectives.
- Content Development & Optimization: Create, edit, and optimize high-impact content for digital platforms, including web pages, blogs, whitepapers, case studies, solution briefs, infographics, press releases, and thought leadership articles.
- Thought Leadership & Executive Ghostwriting: Produce authoritative thought leadership pieces, ghostwritten articles for CXOs, and executive content that position the customer and its clients as industry pioneers.
- Multiformat Content Creation: Conceptualize and storyboard content for long-form articles, podcasts, corporate videos, webinars, and multimedia assets aligned with our focus.
- Marketing & Sales Collateral: Develop compelling marketing assets such as campaign landing pages, service portfolios, solution kits, brochures, and info-graphics to support lead generation and sales efforts.
- Research & Industry Analysis: Leverage industry data, market research, and emerging tech trends to produce credible, relevant, and future-ready content.
- Leverage Tech & Automation: Integrate latest marketing automation tools, AI-driven content platforms, and analytics to produce high-quality content swiftly and efficiently.
- Performance Monitoring: Use SEO and analytics tools to track content engagement, optimize for discoverability, and measure impact.
- Project & Stakeholder Management: Organize and prioritize multiple projects, ensuring timeliness, quality, and client satisfaction.
- Innovation & Best Practices: Stay updated on industry trends, emerging content formats, and technological advancements to continually enhance content effectiveness.
Requirements:
- Proven experience in creating high-performance B2B/B2C content.
- Strong understanding of technology, consulting, and vertical-specific domains.
- Excellent communication, project management, and stakeholder management skills.
- Ability to work closely with marketing consulting teams.
- Experience with content management systems and marketing automation tools.
Benefits:
- Opportunity to work with a talented team of professionals.
- Chance to develop and execute comprehensive content strategies.
- Competitive salary and benefits package.
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