Marketing Communications Specialist

3 weeks ago


Mumbai, Maharashtra, India DBS Bank Full time

Job Summary

DBS Bank is seeking a Marketing Communications Specialist to join our team. As a key member of our Group Strategic Marketing team, you will be responsible for developing and executing integrated digital marketing campaigns across multiple channels.

Responsibilities

  • Develop and execute overall social media strategy aligned with DBS' brand objectives.
  • Oversee creation and execution of engaging social media content.
  • Collaborate with multiple teams to ensure consistent messaging and alignment on social media platforms.
  • Monitor social media performance and provide actionable insights to optimize campaigns.
  • Manage social media metrics, reputation, and sentiment score.

Requirements

  • Proven experience in digital marketing with a strong focus on social media.
  • In-depth knowledge of social media platforms, performance tracking, and monitoring tools.
  • Strong analytical skills with ability to measure and report on performance.
  • Strong interpersonal and communication skills with ability to collaborate effectively with cross-functional teams.


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