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Marketing Communications Specialist
1 week ago
Job Title: Marketing Communications Specialist
About the Role:
We are seeking a highly motivated Marketing Communications Specialist to join our team at GEDU Services. As a key member of our marketing team, you will play a crucial role in refining marketing messaging, supporting digital marketing activities, and coordinating campaigns across multiple platforms.
About You:
- You have strong written and verbal communication skills to refine and optimize marketing messages.
- You understand audience targeting, consumer psychology, and digital marketing fundamentals.
- You can collaborate with internal marketing teams and external agencies.
- You have an analytical mindset – you can interpret campaign performance data and apply insights.
- You are highly motivated – a proactive learner & ability to analyze and refine messaging to effectively target the right audience.
Your Responsibilities:
- Refine and optimize marketing messaging across ads, email campaigns, landing pages, and social media etc.
- Conduct audience research to ensure messaging aligns with student motivations and decision-making behavior.
- Work with internal marketing teams to ensure brand consistency and effective communication.
- Support digital marketing campaigns across Google Ads, Meta, LinkedIn, and other platforms.
- Coordinate with the email marketing team to refine messaging and improve engagement.
- Assist in social media and SEO content strategy by ensuring messaging is relevant and engaging.
- Analyze campaign performance data and suggest data-driven improvements.
What We Offer:
- A dynamic and supportive work environment.
- The opportunity to develop expertise in marketing, campaign coordination, and digital strategy.
- A competitive compensation package.
- Ongoing training and professional development opportunities.
How to Apply:
To be considered for this exciting opportunity, please submit your resume and a cover letter outlining your qualifications and experience.