Data Systems Integration Specialist
2 days ago
Job Overview:
We are seeking a highly skilled Data Systems Integration Specialist to join our team at Real Time Data Services. This role involves leading the integration of marketing automation and CRM systems, ensuring seamless data syncing for accurate attribution, lead management, and reporting.
About You:
- A Bachelor's Degree in a related field
- At least 2+ years of B2B marketing experience with expertise in Zoho CRM
- Excellent Excel skills and strong analytical abilities
- Able to draw insights and intelligence from marketing data
Key Responsibilities:
- Lead the integration of marketing automation and CRM systems to enhance data accuracy and efficiency
- Audit and ensure timely data updates to provide valuable insights to management
- Develop and implement performance measurement strategies to monitor progress and optimize MQLs, SQLs, pipeline, content, channels, and campaigns
- Collaborate with Sales Ops and Development Teams to synchronize data in Zoho CRM for accurate attribution and lead management
Requirements:
- Bachelor's Degree
- Strong analytical skills
- Ability to understand and implement lead scoring, lead nurturing, segmentation, personalization, and other lead/customer management practices
- Technically capable and an excellent communicator
Estimated Salary Range: $60,000 - $80,000 per year based on location and industry standards.
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