Digital Transformation Strategist

5 days ago


Mumbai, Maharashtra, India Discoveries Quintessential Full time

We are looking for a seasoned Digital Transformation Strategist to develop research-driven strategies that enhance digital engagement for our BFSI clients. With expertise in high-level consulting, data-driven strategy formulation, and aligning client objectives with evolving market conditions, you will play a pivotal role in driving business growth.

The ideal candidate will possess strong research, analytical, and presentation skills, with the ability to translate financial industry insights into compelling digital narratives. Experience in consumer behavior analysis and strategic campaign development is essential.

In this role, you will conduct audience research, market analysis, and competitor benchmarking to inform strategic briefs aligned with BFSI client goals and objectives. You will collaborate with creative and analytics teams to enhance campaign performance and extract actionable insights from data to improve storytelling and engagement strategies.

Key Responsibilities:

  • Conduct audience research, market analysis, and competitor benchmarking.
  • Develop strategic briefs aligned with BFSI client goals and objectives.
  • Collaborate with creative and analytics teams to enhance campaign performance.
  • Extract actionable insights from data to improve storytelling and engagement strategies.

What We're Looking For:

  • 10+ years of experience in account planning, preferably in BFSI-focused digital agencies.
  • Strong research, analytical, and presentation skills.
  • Ability to translate financial industry insights into compelling digital narratives.
  • Expertise in consumer behavior analysis and strategic campaign development.


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