Digital SEO Strategist for Product Development

23 hours ago


Gurgaon, Haryana, India DotPe Full time

We are seeking a seasoned Digital SEO Strategist to spearhead our product development efforts and propel our brand to the top of search engine rankings.

As a key member of our team, you will be responsible for crafting and executing high-impact SEO strategies, conducting meticulous keyword research, and optimizing our online presence to attract targeted traffic. Your expertise in uncovering opportunities and driving measurable results will be invaluable to our success.

Key Responsibilities:

  • Digital SEO Strategy Development: Help develop our digital SEO strategy for the suite of products, leveraging your expertise to maximize ROI.
  • Organic Search Optimization: Work towards optimizing our website's organic search presence, ensuring that we maintain a strong online reputation.
  • Keyword Research and Analysis: Conduct thorough keyword research and analysis to identify high-value opportunities for content optimization and expansion.
  • Content Optimization: Optimize website content, including landing pages, blog posts, and product pages, to improve search engine visibility and user experience.
  • Metric Monitoring: Monitor redirects, click rate, bounce rate, and other metrics for our website to ensure optimal performance.
  • Collaboration: Collaborate with content creators, developers, and designers to ensure SEO best practices are integrated into website development and content creation processes.
  • Link Building: Identify opportunities for link building and outreach to improve domain authority and increase backlink profile.
  • Industry Trends: Stay up-to-date with the latest SEO and digital marketing trends to inform your strategies.
  • Reporting: Prepare and present regular reports on your progress and achievements.

Requirements:

  • 4-6 years of experience as an SEO/SEM expert and manager.
  • Proven success in SEO in a 'Product Based' organization.
  • Strong analytical skills and experience using SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, or similar platforms.
  • Strong sense of ownership and pride in your performance and its impact on company success.
  • Critical thinking and problem-solving skills.
  • Detail-oriented with the ability to manage multiple projects and priorities in a fast-paced environment.
  • Great interpersonal and communication skills.

We offer a competitive salary of $120,000 - $150,000 per year, commensurate with experience, plus benefits and opportunities for professional growth and development.



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