
Creative Director for Visual Identity
11 hours ago
Job Title
">We are seeking a visionary Senior Creative Director to spearhead our brand's visual identity. This pivotal role demands creative excellence, strategic thinking, and a deep understanding of consumer engagement.
Key Responsibilities- Dive into the end-to-end design process for packaging, digital campaigns, website creatives, and offline collateral.
- Maintain a consistent brand image across all touchpoints.
- Develop innovative social media content, ad creatives, landing pages, emailers, and influencer kits that captivate consumers.
- Collaborate with product and marketing teams to bring campaigns to life with compelling visuals.
- Transform consumer insights and brand strategy into cutting-edge design concepts.
- Lead junior designers and freelancers; provide creative direction and feedback.
- Stay at the forefront of design, beauty, and D2C trends to keep our brand fresh and competitive.
- A minimum of 4-6 years of experience as a Graphic Designer, with at least 2 years in a senior or lead role.
- A strong portfolio showcasing branding, packaging, and digital campaign design.
- Mastery of Adobe Creative Suite (Photoshop, Illustrator, InDesign); bonus if you know Figma/Canva.
- Experience designing for D2C, beauty, fashion, or lifestyle brands.
- The ability to balance creativity with commercial goals (conversion, engagement, retention).
- A keen eye for typography, color palettes, and visual storytelling.
- Excellent communication and collaboration skills.
- Motion graphics or video editing experience for social media.
- Photography or art direction background.
- Experience working in fast-paced startup/D2C environments.
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