Strategic Marketing Data Analyst Leader
4 weeks ago
About this role:
We are seeking a highly motivated and experienced Marketing Data Analyst Manager to join our Marketing Data & Analytics team. This position will be responsible for analyzing and synthesizing marketing data into insights across digital platforms, performance excellence, and audience engagement to drive strategic decision-making and improve marketing performance.
Key responsibilities:
• Develop and implement data analytics strategies to measure the effectiveness of marketing campaigns and initiatives.
• Collaborate with marketing and sales teams to define key performance indicators (KPIs) and reporting requirements.
• Support data analysis by extracting meaningful insights from large and complex datasets to identify trends and areas of improvement.
• Track campaign effectiveness through backend development tools and analytics to provide data-driven insights that can be translated into actionable recommendations.
About the team:
We are a dynamic and innovative team that works to modernize the healthcare experience. We foster an environment where every team member feels comfortable bringing their best selves to work. Our size makes a difference, too: We are small enough that your individual contributions will stand out, but large enough to grow your career with our resources and established business stability.
What we offer:
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