Paid Advertising Manager
4 days ago
**Job Title: Paid Advertising Manager**
**Location: Remote**
**Experience:** 2+ years of experience in digital advertising
**Job Summary:**
We are seeking an experienced Paid Advertising Manager to manage and optimize paid advertising campaigns across Meta Ads (Facebook, Instagram) and Google Ads. The successful candidate will have a proven track record of success in digital advertising and a strong understanding of campaign setup, optimization, and performance analysis.
**Responsibilities:**
Manage and optimize paid advertising campaigns
Develop campaign strategies for e-commerce, lead generation, and brand awareness
Track and report campaign performance using metrics like CPM, CPC, CTR, ROAS, and conversion rate
Optimize underperforming campaigns through A/B testing, audience segmentation, and creative modification
**Requirements:**
2+ years of paid advertising experience
Proven track record with Meta Ads and Google Ads
1+ year of agency experience
Technical expertise in campaign setup, optimization, and performance analysis
Familiarity with Google Analytics and third-party reporting tools
**Desirable Skills:**
Strong problem-solving and budget management skills
Written and oral communication
SEO basics
Creativity in ad copy and design
**What We Offer:**
Opportunity to work with a dynamic team
Professional growth and development
Flexible work environment
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