Social Media Lead

1 day ago


Bengaluru, Karnataka, India Shriram Finance Ltd Full time
Senior Social Media Role at Shriram Finance Ltd

About Our Company:

Shriram Finance Ltd is one of India's biggest retail NBFCs, offering credit solutions for commercial vehicles, two-wheeler loans, car loans, home loans, gold loans, personal and small business loans. We are part of the 50-year-old Shriram Group, a financial conglomerate that has emerged as a trusted partner in creating transformative experiences and lasting impressions in customers' lives.

Job Description:

The Social Media Manager will be responsible for developing and executing social media marketing strategies to drive brand awareness, engagement, and lead generation. This role requires a strong understanding of Facebook Ads, data analysis, and campaign optimization techniques to deliver high-quality leads and achieve measurable business goals.

Key Responsibilities:

- Manage end-to-end Facebook ad campaigns, including audience research, creative development, execution, and optimization.
- Monitor and allocate ad spend to maximize ROI and ensure campaigns stay within budget.

Required Skills and Qualifications:

- Experience: 5+ years of hands-on experience in Facebook Ads, with expertise in performance marketing and lead generation campaigns.
- Proven success in creating and optimizing vernacular ad campaigns for regional audiences.
- Advanced data analysis skills and proficiency in tools such as Facebook Ads Manager, Google Analytics, and Excel.

Estimated Salary: ₹25 Lacs per annum based on the location and industry standards.

Benefits:

- Competitive salary with performance-based incentives.
- Opportunities to lead impactful projects and drive measurable results.
- Collaborative and dynamic work environment with career growth opportunities.
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