Electronics Industry Marketing Specialist

5 days ago

Vadodara, Gujarat, India beBeeMarketing Full time ₹ 9,00,000 - ₹ 12,00,000
Marketing Professional Job

We are seeking a highly skilled Marketing Professional to spearhead our business growth initiatives in the EMS industry. The ideal candidate will have a strong background in marketing and electronics manufacturing, with expertise in lead generation, client relationship building, new market identification, and brand promotion.

Key Responsibilities:
  • Develop and execute B2B marketing strategies to attract OEMs/ODMs in India and abroad.
  • Generate and qualify leads through online/offline channels, industry expos, and professional networks.
  • Identify new markets, customer segments, and partnership opportunities.
  • Coordinate and manage participation in trade shows, exhibitions, and industry events.
  • Maintain CRM systems and track lead conversion performance.
  • Work closely with the sales and technical teams to prepare RFQ responses, proposals, and client presentations.
  • Build and maintain strong relationships with new and existing clients.
  • Drive digital presence via B2B platforms with marketing content and campaigns.
Requirements:
  • Bachelor's degree in Electronics, Marketing, Business Administration, or related field.
  • Minimum 2–3 years of marketing/sales experience in the EMS or electronics manufacturing industry.
  • Strong understanding of EMS processes, PCBA, wiring harness, and box-build services.
  • Excellent communication and presentation skills.
  • Proficient in using CRM tools and digital marketing strategies.
  • Willingness to travel for client meetings and trade shows.

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