Strategic Brand Storyteller for Luxury Marketing

7 days ago


Mumbai, Maharashtra, India ps & co Brand Marketing Consultancy | Luxury Real Estate Lifestyle Full time
Role Overview

We are seeking a highly skilled Creative Copywriter to join our team at ps&co, a boutique brand marketing consultancy specializing in luxury real estate, lifestyle, and hospitality. As a key member of our team, you will be responsible for crafting engaging, high-quality content that resonates with our clients' target audiences.

About the Role

As a Creative Copywriter, your primary focus will be on developing compelling narratives that align with our clients' brand identities. You will work closely with our strategy and design teams to enhance brand engagement and create powerful storytelling experiences. Your responsibilities will include:

  • Developing refined, engaging content for various platforms, including digital media, social media, brand films, scripts, storyboards, blogs, and marketing materials.
  • Crafting human behavior and insight-driven content that resonates with our clients' target audiences.
  • Staying updated on industry trends and ensuring all copy aligns with the luxury lifestyle, real estate, infrastructure, and hospitality sectors.
  • Collaborating with our pitch development team to provide strategic content that attracts new business.
  • Partnering with our strategy and design teams to enhance brand engagement.
  • Edit and proofread content to maintain consistency and high standards.
  • Optimizing content for SEO and staying updated on industry trends.
  • Analyzing data to refine content strategies based on performance.
  • Managing and producing engaging rich informative snackable and inspiring social content, driving interaction.
  • Creating and managing refined storyboards for video projects, ensuring powerful storytelling.


Requirements

To succeed in this role, you will need:

  • A minimum of 3 years of experience in content and copywriting within advertising, digital, or social media agencies.
  • A Bachelor's or Master's degree in English Literature, Communications, Journalism, or Marketing.
  • Excellent English proficiency with strong grammar, vocabulary, proofreading, and editing skills, along with a creative flair and love of language.
  • Ability to create original, well-researched content that engages audiences.
  • Creative storytelling abilities with a rich emphasis on luxury lifestyle, real estate, and hospitality brands.
  • Excellent interpersonal skills with experience in diverse team settings.
  • Effective time management skills and ability to handle multiple projects.


Why Join Us?

At ps&co, we are building a high-quality boutique consultancy known for its visual aesthetics, lifestyle-driven approach, and powerful brand storytelling. We build brands that inspire action. Here are five reasons why you should consider joining us:

  • Global Impact: Work with prestigious clients in luxury real estate, hospitality, and more.
  • Creative Excellence: Join a team that values creativity, aesthetics, powerful storytelling & consumer insights.
  • Growth & Development: Enhance your skills in a supportive environment.
  • Flexible Environment: Enjoy a hybrid work setup with performance incentives.
  • Creative Freedom: Gain autonomy, creative freedom, and contribute unique ideas.


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