Senior Adobe Analytics Specialist

4 days ago


Hyderabad, Telangana, India Nisum Full time

**Job Overview**

We are seeking a highly skilled Senior Adobe Analytics Specialist to join our team at Nisum. As a key member of our analytics team, you will be responsible for designing and developing Adobe Analytics solutions and technical implementation documentation for web and mobile platforms.

**Responsibilities**

  • Design and develop Adobe Analytics solutions and technical implementation documentation for web and mobile platforms.
  • Collaborate with cross-functional teams to define business-critical KPIs for web and mobile analytics reporting.
  • Evaluate data accuracy through ongoing QA, audits, and data integrations across internal teams, multiple systems, technologies, and external vendor tools and applications.
  • Administer the Adobe Analytics product from top to bottom, including variables, processing rules, classifications, marketing channels, data feeds, and more.
  • Stay up-to-date on Adobe Analytics integration opportunities and best practices with other Adobe tools, such as Adobe Target, Adobe Campaign Manager, and Adobe Experience Manager.
  • Utilize optimal tagging, reporting, and analytics capabilities to drive business insights.
  • Benchmark and execute tagging test cases to ensure accurate metrics collection by Adobe Analytics and data feeding into the enterprise data warehouse.

**Requirements**

  • A minimum of 5+ years' experience in hands-on Adobe Analytics or Google Analytics implementation roles, creating Adobe/Google Analytics implementations for web and mobile apps, including reporting and data feeds.
  • Strong expertise in HTML, JavaScript, Web Services, and OOP, with a preference for J2EE eCommerce web applications development.
  • Proficiency in debugging and testing analytics implementations on web and mobile apps using tools like Charles Proxy and Fiddler.
  • Exceptional troubleshooting skills with the ability to quickly diagnose complex production issues.
  • A passion for maintaining quality solutions and providing superior customer service.
  • An innovative thinker with a passion for solving challenging problems.
  • Strong knowledge of eCommerce and web development practices, tools, and methodologies.
  • Proven communication skills across distributed teams and various levels of an organization.

**What We Offer**

  • In addition to competitive salaries and benefits packages, Nisum India offers its employees unique and fun extras:
  • Continuous Learning: Year-round training sessions are offered as part of skill enhancement certifications sponsored by the company on an as-needed basis. We support our team members to excel in their field.
  • Parental Medical Insurance: Nisum believes our team members are the heart of our business, and we want to take care of theirs. We offer opt-in parental medical insurance in addition to our medical benefits.
  • Team Building Activities: From the Nisum Premier League's cricket tournaments to hosted Hack-a-thons, Nisum employees can participate in a variety of activities such as skits, dances performances, and festival celebrations.
  • Free Meals: Free snacks and dinner are provided daily, along with subsidized lunch.


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