Digital Content Strategist

2 weeks ago


Palakkad, Kerala, India beBeeMarketing Full time ₹ 20,00,000 - ₹ 30,00,000

We are seeking an experienced professional to develop and implement a comprehensive YouTube strategy for our kids' content channel.

Job Description:
  • Develop a robust YouTube strategy focusing on audience growth, content planning, and engagement optimization, integrating efforts across Instagram and Facebook.
  • Lead the creation and scheduling of engaging content that meets YouTube's kids' policies and optimizes algorithm performance.
Key Responsibilities:
  1. Analyze performance metrics using YouTube Studio and third-party tools, providing insights on watch time, retention, engagement, and growth.
  2. Maintain a strong online presence by monitoring comments, interactions, and community engagement across platforms.
  3. Collaborate with the creative team to produce high-quality, visually appealing content.
Requirements:
  • Bachelor's degree with at least 7+ years of social media management experience and proven ability to manage a large YouTube channel (1+ million subscribers).
  • Expertise in YouTube, Instagram, and Facebook algorithms, trends, and best practices.
  • Experience with social media management tools and analytics platforms.


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