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Senior Google Ads Professional
2 weeks ago
We are seeking an experienced professional to execute and optimize paid media campaigns across multiple platforms.
- Campaign Management: Execute and manage paid campaigns to drive measurable results for clients.
- Keyword Research & Campaign Setup: Develop keyword lists, structure campaigns, and ensure proper mapping to ad groups and landing pages.
- Client Strategy Development: Understand client business objectives and formulate effective PPC strategies and roadmaps to meet their goals.
- Budget & Performance Management: Oversee budget allocation, monitor campaign performance, and optimize campaigns for better ROI.
- Analytics & Reporting: Set up goals and funnels in Google Analytics. Analyze campaign performance and provide regular performance reports to clients on a weekly and monthly basis.
- Optimization: Analyze account performance data and optimize campaigns across all channels to ensure maximum effectiveness and alignment with client objectives.
- Strong experience in Google Ads (Search, Display, YouTube, Shopping, and Bing)
- Hands-on expertise in PPC and Search Engine Marketing
- Proficient in Google Analytics for performance analysis
- Familiarity with Digital Marketing principles and tools