Social Media Marketing Specialist

4 weeks ago


Allahabad, Uttar Pradesh, India Nadcab Labs Full time
Job Title: Social Media Marketing Executive

Nadcab Labs is a dynamic and innovative team of blockchain enthusiasts based in Prayagraj. Our primary focus is on developing cutting-edge applications for the decentralized world, including smart contracts, decentralized applications (dApps), and various DeFi (Decentralized Finance) products. We are dedicated to building robust and secure blockchain solutions.

Role Description

This is a full-time on-site role as a Social Media Marketing Executive located in Prayagraj. As a Social Media Marketing Executive, you will be responsible for developing and implementing social media strategies and campaigns across various platforms. Your key responsibilities will include planning and creating engaging content, managing social media accounts, analyzing performance metrics, and staying up to date with industry trends.

Key Responsibilities

  • Conduct research on current trends and audience preferences to inform social media strategies.
  • Develop and implement a comprehensive social media strategy to increase brand awareness and engagement.
  • Create and curate engaging content for various social media platforms, including Facebook, Twitter, LinkedIn, Instagram, and others.
  • Manage day-to-day activities on social media platforms, including posting updates, responding to comments and messages, and monitoring trends.
  • Collaborate with the marketing team to align social media efforts with overall marketing objectives and campaigns.
  • Monitor social media analytics and insights to track performance, identify trends, and optimize content strategies.
  • Stay updated with the latest trends and best practices in social media marketing and implement innovative ideas to enhance our presence.
  • Build and maintain relationships with influencers, partners, and industry professionals to amplify our reach and engagement.
  • Coordinate with design and content teams to ensure visual consistency and quality of social media content.
  • Generate reports and provide regular updates on social media performance to stakeholders.

Requirements

  • Proven experience in social media marketing, with a strong understanding of various social media platforms and their best practices.
  • Excellent written and verbal communication skills.
  • Ability to create compelling and engaging content.
  • Experience in managing social media accounts and implementing social media strategies.
  • Proficient in using social media management tools and analytics platforms.
  • Strong analytical and problem-solving skills.
  • Ability to work effectively in a fast-paced and collaborative environment.
  • Degree in Marketing, Communications, or a related field.

What We Offer

  • Opportunity to work with a company that has a solid track record of performance.
  • Leadership role with opportunities for growth and development.


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