Marketing Communications Specialist
2 weeks ago
We are seeking a creative and ambitious individual to join our team as a Marketing and Public Relations Intern. As a key member of our marketing department, you will play a vital role in promoting our brand through innovative marketing strategies and engaging content creation.
Your primary responsibilities will include:
- Campaign Development: Conceptualize and execute marketing campaigns that showcase our unique designer labels and products.
- Content Creation: Develop compelling content for various platforms, including social media, blogs, and newsletters, to enhance brand visibility and connect with our target audience.
- Market Research: Conduct thorough research on current fashion trends, consumer preferences, and competitors to inform marketing strategies and identify opportunities for growth.
- Media Outreach: Foster relationships with fashion journalists, bloggers, and influencers to secure coverage for our designers and collections.
- Press Releases: Assist in writing and distributing press releases and other communication materials to promote events, launches, and collaborations.
- Brand Messaging: Contribute to the development of our brand identity by ensuring consistent messaging across all marketing and PR materials.
- Social Media Management: Manage our social media accounts, including content scheduling, engagement with followers, and monitoring analytics to assess performance.
- Reporting: Track and report the effectiveness of marketing and PR campaigns, providing insights and recommendations for improvements.
- Graduated with a degree in business/marketing/fashion from a reputable institution.
- Available for an internship period of 4-6 months.
- Experience in high fashion is preferred.
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