Digital Marketing Officer

4 weeks ago


Delhi, Delhi, India Ready2help Full time

Job Title: Digital Marketing Officer

Company: Ready2help

Location: Flexible

Salary: Competitive

Job Description:

We are seeking an experienced Digital Marketing Officer to lead our social media marketing efforts and develop engaging content to build brand awareness and drive traffic to our website.

Responsibilities:

  • Develop and implement social media marketing strategies for our various social media platforms.
  • Manage all social media accounts, including but not limited to Facebook, Twitter, Instagram, and LinkedIn.
  • Create and curate engaging content for social media platforms to build brand awareness and promote our products/services.
  • Plan, schedule and publish posts on a regular basis, keeping in mind the target audience and our marketing goals.
  • Monitor and analyze the performance of social media campaigns using tools like Google Analytics, Hootsuite, etc. to track engagement, reach, and conversions.
  • Work with our team of content marketers to develop high-quality, shareable content that aligns with our overall marketing goals.
  • Develop and manage social media advertising campaigns to drive traffic and conversions.
  • Collaborate with other teams, such as Sales and Customer Support, to align social media efforts with company goals.
  • Stay up-to-date with industry trends and best practices in social media marketing.

Requirements:

  • Bachelor's degree in marketing, communications, or a related field.
  • Minimum 2 years of experience in social media marketing or a similar role.
  • Strong understanding of social media platforms, trends, and best practices.
  • Experience managing social media accounts for a brand or company.
  • Excellent communication skills, both written and verbal.
  • Ability to work well in a team environment and lead a team of content marketers.
  • Familiarity with social media advertising and analytics tools.
  • Creative mindset and ability to think outside the box.
  • Strong attention to detail and ability to multitask.


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