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Data Insights Strategist

2 weeks ago


Bengaluru, Karnataka, India AB InBev Full time
About the Role

We are seeking an exceptional Data Insights Strategist to join our team at AB InBev. As a key member of our organization, you will play a critical role in developing and implementing systems for capturing and analyzing customer and competitor data.

Key Responsibilities
  1. Customer Intelligence:
  • System Development: Build systems and tools to capture comprehensive POC data, providing actionable insights to support business growth and operational efficiency.
  • BI Tool Creation: Develop a real-time interactive BI tool to map the POC universe and corresponding data points, diagnosing and prescribing solutions to mitigate risks and identify growth opportunities in the short to mid-term.
  • Methodology Oversight: Define the ideal methodology for data collection and analytic work plans, ensuring comprehensive data support for business needs.
  • Process Improvement: Continuously enhance processes to gather customer insights and optimize operational efficiencies.
Competitor & Consumer Intelligence:
  • Competitor Analysis: Conduct thorough competitor analysis, covering market share, product offerings, pricing, distribution, marketing, and innovation strategies.
  • Market Data Analysis: Collect and analyze market data, consumer trends, and industry reports to identify opportunities and risks.
  • Database Management: Develop and maintain a competitor intelligence database to track key activities and market developments.
  • Consumer Insights: Integrate consumer perspectives into decision-making by executing market analysis and research to provide actionable insights and recommendations.
  • Reporting: Provide regular competitor intelligence reports, alerts, and presentations to stakeholders.
  • Industry Awareness: Stay updated with industry trends, market research, and emerging technologies to maintain expertise.