Senior SEO Manager

4 weeks ago

Gurgaon, Haryana, India Trusted Media Brands Full time
About Us:

Trusted Media Brands is a leading community-driven entertainment company that engages over 200 million consumers worldwide. Our portfolio of brands includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, and The Pet Collective. We are looking for a Senior SEO Manager to join our team and help us optimize our digital content for search engines.

About the Role:

We are seeking a highly experienced SEO expert to lead our SEO team and drive operational excellence. The ideal candidate will have a strong emphasis on team leadership, execution, and operational management within a publishing/media environment. The Senior SEO Manager will oversee the day-to-day management of a team of SEO managers and analysts, ensuring they are effectively executing their tasks, meeting performance goals, and optimizing our digital content for search engines.

About You:

You are a seasoned SEO professional with a clear understanding of SEO best practices related to EEAT, CWV, and all it takes to be successful as a digital publisher in 2024 and beyond. You have a strong ability to lead, motivate, and manage a team focused on operational excellence and meeting performance targets. You are also proficient in web analytic and data visualization tools like Looker, Looker Studio, and Google Analytics.

Key Responsibilities:
  • Help hire, manage, mentor, and coach a team of SEO analysts, providing them with the guidance, resources, and support needed to excel in their roles.
  • Regularly report on team contributions, including goal setting, progress monitoring, and utilization rates.
  • Monitor and optimize the team's operational workflows to ensure efficient execution and quality delivery of SEO tasks, including content updates, keyword research, on-page optimization, and technical SEO improvements.
  • Collaborate with editorial and production teams to ensure all content is optimized for search engines and users.
  • Oversee the operation of an 'SEO help desk' to support internal stakeholders with timely SEO insights and assistance.
  • Help maintain and analyze dashboards in Looker and provide regular insights and recommendations to brand SEO managers and other stakeholders.
  • Conduct ad hoc analysis using SEO tools such as SEMRush, Sistrix, Ahrefs, Search Console, and more, to identify opportunities and issues.
  • Continuously seek and implement workflow enhancements and technological solutions to increase the efficiency and effectiveness of the SEO team.
  • Monitor and analyze SEO trends and competitors to identify new opportunities, best-practices, and prepare for challenges.

Qualifications:
  • 8+ years of SEO experience with exceptional ability to lead, motivate, and manage a team focused on operational excellence and meeting performance targets.
  • Experience in web analytic and data visualization tools like Looker, Looker Studio, and Google Analytics (exposure to GA4 preferred), with a knack for translating data into actionable insights.
  • Clear understanding of SEO best practices related to EEAT, CWV, and all it takes to be successful as a digital publisher in 2024 and beyond.
  • A willingness to embrace change and to adapt strategies on the fly.
  • High proficiency with Microsoft Excel or Google Sheets.
  • Perpetual curiosity and a willingness to research.
  • Detail-oriented and self-motivated, with the ability to thrive in an agile publishing environment.

About this team:

Our SEO team is uniquely positioned between editorial, tech, and leadership, tasked with driving content and architecture strategies which directly impact organic growth for the company. We are built to be hungry—hungry for knowledge, hungry for ideas, and hungry for results. Each person on our team brings unique experience and perspective, has a strong voice, and directly contributes to how far our team can go driving success.

Our Benefits:

We value our people and offer a collaborative and engaging culture. As a Trusted Media Brands employee, you will enjoy work/life balance, generous time off, and comprehensive benefits and programs. Learn more about what life is like working at Trusted Media Brands at

  • Comprehensive Time Off policies
  • Maternity and Paternity Time off
  • Health Insurance & Wellness Benefits including access to OPD consultations*, Gym/Yoga studios, Teleconsultation/Telemedicine*
  • Access to Mental Health Reimbursement
  • Annual Sport reimbursement and Home office reimbursement
  • Office with in-house kitchenette

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