Content Insights Lead
4 weeks ago
Are you passionate about understanding customer behavior and preferences in the entertainment industry? Do you want to contribute to the development of innovative content strategies that drive business growth? We're seeking a highly skilled Content Insights Lead to join our team at ASSPL - Maharashtra.
About the RoleAs a Content Insights Lead, you will be responsible for leading customer-focused content research efforts in India. You will work closely with our creative teams to understand customer preferences, trends, and creative optimization opportunities for our local originals and international content. Your expertise will help us develop insights that drive the success of our content offerings.
Key Responsibilities- Identify and lead research methodologies to inform business decisions
- Partner with internal teams and external vendors to design and deploy surveys
- Analyze and present research findings to inform content strategies
- Develop and maintain relationships with key stakeholders across the organization
- 7+ years of experience in market research or a related field
- Expertise in data analysis and statistical techniques
- Experience with content testing and optimization
- Strong communication and presentation skills
- Ability to work effectively in a fast-paced environment
We offer a dynamic and supportive work environment, opportunities for professional growth and development, and a competitive compensation package. If you're a motivated and results-driven individual who is passionate about customer insights and content strategy, we encourage you to apply for this exciting opportunity.
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