SaaS Product Launch Specialist
3 weeks ago
We are seeking a highly skilled Product Marketer to lead the launch and growth of our SaaS product. As a key member of our team, you will be responsible for developing and executing a go-to-market strategy that drives product adoption and revenue growth.
**Responsibilities Include:**
- Developing and executing a comprehensive go-to-market strategy for our SaaS product
- Conducting market research to identify customer needs and preferences
- Crafting compelling messaging and positioning to differentiate our product in the market
- Developing and executing targeted digital marketing campaigns to drive product adoption and growth
- Collaborating with cross-functional teams to create sales collateral and thought leadership articles
**Requirements and Qualifications:
- BA/BS degree in Marketing or related field
- At least 5 years of experience in product marketing
- Proven track record of successful product launches and promotions
- Expertise in the B2B SaaS space
- Excellent communication and project management skills
The estimated salary range for this position is **$140,000 - $170,000 annually**.
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