Rajasthani Content Strategist

4 hours ago

Noida, Uttar Pradesh, India beBeeContent Full time ₹ 8,00,000 - ₹ 12,00,000
Content Strategist for Rajasthani Media

The ideal candidate will be responsible for developing engaging content that aligns with the brand tone, culture, and values of the Rajasthani-speaking audience.

Key Responsibilities:
  • Creating compelling taglines, captions, and copy for digital and social media platforms.
  • Writing scripts for promotional videos, teasers, trailers, and event campaigns in the Rajasthani language.
Campaign Strategy:
  • Collaborating with marketing teams to brainstorm and execute ad campaigns targeting the Rajasthani-speaking audience.
  • Ensuring all content is culturally sensitive and aligned with the brand's cultural values.
Scripting:
  • Developing high-quality scripts for Rajasthani shows, folk song programs, and celebrity campaigns.
  • Adapting and localizing content to resonate emotionally with the target audience.
Requirements:
  • Experience: Minimum 3 years of experience in copywriting, content creation, or scripting within the Rajasthani media industry.
  • Demonstrated ability to create promotional campaigns and high-quality scripts in Rajasthani.
  • Skills:
    • Excellent command of the Rajasthani language (written and verbal).
    • Creative and strategic thinking to develop culturally relevant and engaging content.
    • Proficiency in conceptualising ad campaigns and promotional material for digital and traditional platforms.
  • Knowledge:
    • Strong understanding of Rajasthani culture, traditions, and audience behavior.
    • Familiarity with OTT platforms, media trends, and folk genres within the Rajasthani region.
  • Qualifications:
    • Bachelor's degree in Mass Communication, Media, Literature, or a related field is preferred.
    • Portfolio showcasing past work in Rajasthani media, ad campaigns, or scripts.

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