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B2B Content Specialist
2 weeks ago
About Us:
We aim to revolutionize B2B commerce for manufacturers, wholesalers and distributors across the globe.
Our mission is to empower businesses with innovative technology solutions that drive revenue and foster growth.
We offer a cutting-edge AI-powered sales app designed to enhance customer engagement.
Sales representatives can take orders seamlessly at trade shows, in the field or online. Our AI engine enables reps to upsell effectively and automate internal processes while enjoying an intuitive user interface.
Efficiency and user experience are key in our design philosophy.
B2C ecommerce has advanced rapidly but the B2B sector has lagged behind relying on disjointed systems.
Our vision is to equip B2B businesses with tools to thrive in a competitive market streamline operations and enhance customer interactions.
'>Key Responsibilities:
'>- '>
- Write engaging content tailored for B2B audiences.'>
- Create content across formats: blogs articles social posts email campaigns product copy landing pages ebooks presentations and case studies.'>
- Work closely with growth marketers and product teams to align content with campaigns brand voice and business goals.'>
- Optimize content for SEO to improve organic reach and visibility.'>
- Conduct research and interviews to create authoritative content.'>
- Repurpose long-form content into bite-sized short-form content for multi-channel distribution.'>
- Maintain a content calendar and ensure timely delivery of content.'>
- Track content performance and continuously improve based on data-driven insights.
Qualifications:
'>- '>
- Bachelor's degree in English Journalism Marketing or a related field.'>
- 1-2 years of experience in content writing preferably in B2B SaaS or technology space.'>
- Exceptional writing editing and storytelling skills.'>
- Strong understanding of SEO and digital marketing principles.'>
- Ability to translate complex ideas into simple engaging content.