Innovative Content Creator

7 days ago

Mysore, Karnataka, India beBeeCopywriter Full time ₹ 8,00,000 - ₹ 12,00,000
Creative Copywriter Opportunity

As a skilled copywriter, you will be responsible for crafting compelling and persuasive content across various formats. This includes ads, social media, websites, email campaigns, print materials, scripts, and more.

  • Develop Engaging Content: Create captivating taglines, headlines, and long-form content that aligns with brand voice and marketing objectives.
  • Adapt Tone and Style: Adapt your tone and style to fit different brands, audiences, and campaign goals.

Collaboration & Concept Development

  • Work with Designers: Collaborate closely with designers, art directors, and strategists to develop innovative creative concepts.
  • Brainstorming Sessions: Participate in brainstorming sessions to generate fresh campaign ideas.
  • Client Needs: Work with account managers to understand client needs and translate briefs into effective messaging.

Editing & Quality Control

  • Proofread and Edit: Thoroughly proofread and edit copy for accuracy, clarity, and consistency.
  • Brand Guidelines: Ensure all content aligns with brand guidelines, legal requirements, and advertising standards.
  • SEO Optimization: Optimize copy for SEO, digital marketing, and audience engagement.

Research & Insights

  • Target Audiences: Research target audiences, industry trends, and competitor strategies.
  • Advertising Trends: Stay updated on advertising trends, cultural insights, and emerging marketing techniques.
  • Data Analysis: Use data and feedback to refine copy and improve campaign effectiveness.

Job Requirements

  • Education: A bachelor's degree in marketing, communications, journalism, English, or a related field is preferred.
  • Experience: 2+ years of experience in copywriting (advertising agency experience is a plus).
  • Writing Skills: Strong storytelling, writing, and editing skills are essential.
  • Format Adaptability: Ability to write for multiple formats and platforms (digital, print, video, radio, social media) is required.
  • Creativity: Creativity, attention to detail, and ability to meet deadlines in a fast-paced environment are must-haves.
  • SEO Knowledge: Basic understanding of SEO and digital marketing principles is a plus.

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