Digital Content Specialist

1 week ago

Pushkar, Rajasthan, India beBeeContent Full time ₹ 15,00,000 - ₹ 20,00,000
Content Strategist

Established in 2004, we're the world's first specialist in designing, building, and running bespoke marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting.

We're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

The role is a core function of our team for the development of best in class content and multi-channel activity

  • Responsible for the development of 'best in class' content and strategies informed by consumer, category, channel and performance insights supplied by internal Insight teams and relevant special partners
About the Role

This is an exciting opportunity for a truly curious and entrepreneur thinker to be part of a rewarding partnership between us who have established a truly global footprint.

  • Audience targeting o User Experience o Customer Journey o Content Strategy o Editorial Calendars Content Calendars o Content Guidelines o Distribution Strategy
Responsibilities
  • Develop insights and strategic response to briefs - Campaigns, Interruptive or Needs Based Content and New Product Development
  • Help establish effective 'ways of working' with our teams and specialist partners
  • Act as a content expert and advocate within our organization, working with colleagues and clients a subject matter expert
  • Assess, develop and implement effective content strategies to meet client briefs across all necessary touchpoints
  • Manage and facilitate stakeholder engagement sessions and workshops on all aspects of content collaborating directly with client teams and specialist partners (including Search, Social, Media, CRM, Ecommerce, Content and Data)
  • Be a facilitator for 'right first time content' ensuring that we have the right insights and collaborations to direct content development
  • A driver of scalable content effectiveness leveraging learnings gained by our insight functions and specialist partners
Requirements
  • Strong understanding of Content Marketing (Social, Mobile, Search, Display, Dotcom, Ecom, Digital OHH)
  • Strong understanding of Content: Formats, Performance, Testing, Optimisation and Search (SEM-SEO)
  • Strong understanding of Content Publishing and Distribution methods and technologies
  • Ability to understand and interpretative multi-channel insight reports
  • Be able to present and justify work based on robust 'insights'
  • Passionate about all things related to Content, with a keen interest in keeping up to date with trends and technological advances
  • Proven experience of working in a multi-stakeholder environment
  • A self-starter, able to work in fast paced environment as within a collaborative and agile team structure
What you'll get out of it
  • A chance to be part of a dynamic onsite content team
  • Opportunity to work closely with the content team leader and lead creators
  • Experience of working in a multi-stakeholder environment

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